Re-Branding and Web Design
The Chimney Sweeper’s New Clothes
This re-branding and web design project demonstrates that we can create big impact within a small budget if we are given plenty of creative rope.
As the G. Kunz + Söhne AG was known to the customers as Kaminfeger Kunz anyway, the name change of the company was obvious for brand-strategic reasons. The new corporate design reinterprets existing design elements and therefore creates a contemporary look without appearing outlandish. The consistent icons make the numerous services and their advantages visible to customers.
The website has become the figurehead of the company and is unrivalled – not only in its own industry.