A Christmas Story Unfolds
For Bucherer’s global Christmas campaign, we were asked to develop the strategy and creation of the social media assets. In doing so, we completely recreated the paper world of the shop windows in 3D. In addition to daily posts and instastories, we created six 3D animated films that show the protagonist – a small origami penguin – in various pre-Christmas stories.
From first ideas and storyboards to 3D animations
A multitude of social media assets for the whole Advent season
Presenting our Christmas stories around the origami penguin
Agency: Charles Blunier & Co.
Paper Artists: Makerie Studio